Dilip Guha ★ New Delhi : The 56th edition of Media Expo New Delhi concluded on a high note on 5th October 2025, at Bharat Mandapam, bringing together over 135 exhibitors and thousands of industry professionals under one roof. The three-day event reaffirmed its status as India’s premier B2B platform for printing, signage, and branding innovations.
Inaugurated by Mr. Rajiv Dubey, Vice President – Head of Media at Dabur India Pvt Ltd, alongside dignitaries from TIM Delhi Airport, JC Decaux, ITMS India, and Messe Frankfurt, the expo spotlighted the MSME-led transformation of India’s visual communications sector. Mr. Dubey praised the scale and relevance of the event, noting the untapped potential in tier-2 cities for out-of-home (OOH) advertising.
This year’s edition featured over 300 live product demonstrations and 200+ brand showcases, with leading names like EPSON, Colorjet, Mimaki, Mehta CAD CAM, and AT Inks unveiling cutting-edge solutions in digital printing, LED displays, textile applications, and sustainable substrates.
A standout trend was the rise of digital signage and DOOH technologies, reflecting India’s expanding urban infrastructure. Smart LED walls, kiosks, and interactive screens drew attention across the show floor, while print continued to play a vital role in packaging and retail.
Sustainability emerged as a central theme, with exhibitors launching eco-friendly inks, recyclable materials, and energy-efficient systems. This shift aligns with market projections: India’s digital signage market is expected to nearly double by 2030, while commercial printing is set to reach USD 45.9 billion by 2033.
Adding an experiential edge, the expo hosted a Vehicle Wrap Masterclass in collaboration with 3M and ITMS India, offering hands-on learning in advanced automotive branding techniques.
Sharing his views on the experience at Media Expo, Chief Guest Mr. Rajiv Dubey remarked: “It was my first experience at the Media Expo, and I was pleasantly surprised to see the expanse of the event, such a massive setup. Media Expo brought all kinds of solutions, be it printing and signage, and so on. As an advertiser, I found it very important and imposing, looking at the size of the event.”
He further spoke about the growth drivers in the industry, stating: “The branding and out-of-home (OOH) advertising industry in metros was at a very advanced stage. But the tier-2 towns had a big opportunity. I visited small towns that had good airports and infrastructure. As more airports, infrastructure, and new facilities emerged, there were lots of opportunities to do OOH advertising and signage by improving the quality of signage. Earlier, there were narrow roads and limited access. Nowadays, we see good airports, better connectivity, and improved roads. It gave more opportunities to do OOH. Apart from the metro cities, which were already strong, the small towns boosted the business.”
He added that platforms like Media Expo brought everyone together on one stage, allowing companies to showcase their technologies and offerings.
Speaking on the occasion, Mr. Raj Manek stated, “Media Expo continued to stand as a reflection of the industry’s resilience and adaptability. With its 56th edition, we not only showcased technological excellence but also created a collaborative environment where MSMEs, global brands, and innovators converged. This platform played a vital role in connecting B2B professionals from the segment, sparking new ideas and enabling businesses to meet fast-evolving demands.”
Over the three days, the expo attracted thousands of visitors, including brand managers, print specialists, advertising agencies, architects, designers, and decision-makers from sectors such as retail, infrastructure, logistics, corporate branding, and OOH media. The show offered meaningful networking opportunities, business collaborations, and a comprehensive view of the innovations shaping the future of visual communications in India.
With participation from brand managers, designers, architects, and advertising agencies, Media Expo New Delhi 2025 offered a dynamic platform for networking, collaboration, and insight into the future of visual communication. The event once again demonstrated the sector’s resilience, adaptability, and readiness to embrace innovation.
